Monetization - 7 min read

How to Choose the Right Ad Monetization Partner?

Should you set up ad monetization on your own or hire a monetization manager? Have direct deals with ad networks or rely on automation? Find the answers in this article.

Monetization - 7 min read

Tanya Kovalevskaya

Monetization - 4 min read

Q&A with Liftoff: a Top Performing Programmatic DSP

Now that header bidding finally made its way into mobile in-app advertising, mobile DSPs are getting new opportunities to compete. We chatted with Liftoff to find out how their DSP stands out.

Monetization - 4 min read

Wing Poon

Monetization - 2 min read

Appodeal Adds app-ads.txt to Strengthen Fraud Protection

The widespread adoption of ads.txt file across web platforms paved the way for app-ads.txt to finally enter the world of in-app mobile ads. This simple text file is quite easy to apply and quite effective in fighting fraud and spoofing.

Monetization - 2 min read

Ekaterina Kupidonova

Company News - 2 min read

BidMachine Now Open-source Ad Exchange

Stack is making its ad exchange, BidMachine, open-source for mobile app publishers to connect with ad demand sources directly

Company News - 2 min read

Wing Poon